Our Process
An In-Depth Look At What To Expect
Discovery Meeting: The Starting Point
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At i85 Productions, we strive to understand your precise needs.
Our first aim is to immerse ourselves in your world. By discussing your business, target audience, and specific goals, we will pinpoint exactly what you wish to achieve.
This foundational step ensures we craft a video that resonates with your vision and objectives.
Through a dynamic exchange of questions and ideas, we foster a rich understanding of the project from all perspectives, ensuring a unified vision for your project.
Here, we identify and align your needs with our video production strategy. Understanding your pain points and priorities is key to proposing a tailored solution that truly makes an impact.
We outline the video production process, detailing each step and how your feedback will be integrated. This stage is about setting the stage for a seamless, transparent collaboration.
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Creative Brief: Blueprint for Success
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We crystallize your project's goals, defining clear, actionable objectives.
Whether it's boosting brand awareness or educating your audience, our creative brief ensures alignment from the get-go. Understanding who the video is for and the core messages it needs to convey enables us to tailor content that speaks directly to your audience, ensuring engagement and impact.
By establishing budget constraints, timelines, and branding guidelines early on, we ensure the project remains on track and in harmony with your brand identity.
Identifying where the video will be published influences its format and content, ensuring optimal engagement across platforms.
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Concept Development: Crafting Your Story
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Concept development in the video production process is a collaborative effort between i85 Productions and your team, focused on creating a compelling narrative or message that aligns with your goals and brand identity.
This is a brief overview of our process.
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Initial Briefing: We start with your brief, refining it together to ensure it captures all facets of your vision and objectives.
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Creative Exploration: Our team explores various creative avenues, brainstorming and proposing concepts that align with your goals and resonate with your audience.
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Presentation and Refinement: We present a range of concept options, refining them based on your feedback to perfectly match your brand and vision.
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Mood Board: Visualizing the Tone
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Visual and Color Elements - Our mood board combines visual elements, color palettes, and inspirational references to convey the aesthetic direction and emotional tone of your video, serving as a vital communication and inspiration tool throughout the production process.
Video Script: The Foundation - Dialogue, Actions, and Settings: The script is the blueprint of your video, detailing every spoken word, on-screen action, and scene setting. It's the cornerstone that guides every aspect of production, ensuring alignment and efficiency.
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Pre-Production Essentials - Casting, Location Scouting, and Permits: Essential steps like casting, securing locations, and obtaining necessary permits are meticulously planned to align with the creative vision and legal requirements.
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Production: Bringing the Vision to Life
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On-Set Dynamics: Our production set is a symphony of coordination, where personnel, equipment, and creativity come together to capture the essence of your story through meticulous planning and execution.
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Post-Production: Refining the Story
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In post-production, we sculpt the narrative, enhance visual appeal, and perfect the emotional impact of your video, ensuring the final product not only meets but exceeds your expectations.
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Our post-production process is more than just editing; it's about weaving your story into a compelling narrative that resonates with your audience.
This final review is a crucial step where your insights and final ideas become the polish that makes your video shine.
It's an opportunity for you to see the culmination of our joint effort and ensure that every detail not only aligns with your expectations but exceeds them, making the final delivery a heartfelt testament to the passion and dedication we share for your project.
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Delivery: Your Vision, Realized
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At i85 Productions, we understand the diverse landscape of media today and the importance of making a lasting impact, regardless of the platform.
Our commitment to delivering not just a video, but a masterpiece, drives every project we undertake.
At the time of final delivery, we will export your project in high-quality formats suitable for television broadcasts, social media, websites, and beyond. Your story deserves the best. Let us ensure it reaches everyone, everywhere, with the quality and impact it merits.
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At i85 Productions, we're dedicated to turning your vision into reality. Let us help you drive your business forward.